113 The best way to set financial goals in your business with Dondrea Owens
About this episode
There’s a lot of hype in the online space around hitting those big number goals. In fact, it’s talked about SO much that perhaps you’ve never really stopped to consider what you actually want. Exactly how much money does your business ACTUALLY need to align with your purpose and your needs? Today we’re diving into the exact numbers you need to know in your business so you can make better decisions FOR YOU rather than some arbitrary number thrown around on the internet. And while it’s a conversation based in strategy, it’s going to shift your mindset around money in a major way so you can experience more financial freedom and success that actually feels like success. We'll walk you through the best way to be strategic with setting financial goals in your business so you can actually hit them. If you’re someone who has avoided looking at the numbers in your business because you never feel like you’re making enough OR is questioning if your business will EVER make enough money, this episode is a must-listen.
Show notes
In this episode of the One Simple Shift podcast, we chat about:
How setting financial goals in your business isn’t ONLY about the numbers, PLUS the other things to consider that will make you feel about 100x better
How knowing your numbers and setting financial goals can boost your money mindset and help you to make better long-term decisions in your business to scale and grow
The numbers you REALLY need to know when you’re setting financial goals you feel good about (rather than some arbitrary number being promoted on the internet!)
The number one place we see creatives and entrepreneurs get stuck in the beginning of business and where to focus your efforts instead for more results
When it’s ACTUALLY time to start thinking about hiring a bookkeeper, accountant, or CFO and the benefits of doing so
The exact formula you can use to be sure you’re putting money toward the right things in your business (and how you can apply this NOW rather than waiting to hit that next number goal!)
SINCERE SALES CALL
What I love most about this conversation today is that sales become SO MUCH easier when you relieve some of the pressure you’re feeling around them. And knowing your numbers and what you ACTUALLY need to make in your business (rather than some arbitrary goal you feel like you “should” have!) is a great way to do that. I mean really think about it, when you feel like you absolutely HAVE to sign that client, it leaves you questioning every single word you say. But when you know your numbers, know that you’ll be ok either way, and really give yourself the freedom to sell in a way that feels good… EVERYTHING shifts. Even if you’re thinking, but I really DO need clients to sign, then shifting your mindset, relieving the pressure, and feeling good about sales is even MORE essential to your success. Struggling to sell? Join me for my free 30-minute Sincere Sales coaching call where we’ll dive into that and so much more so you can sell in a way that feels good AND close more of them because of it. Grab yours today at amandajoyceweber.com/sinceresales because I only do a few of these each week!
About Dondrea Owens
Dondrea Owens is a Certified Public Accountant (CPA) who helps creatives and small business owners know their numbers so that they can grow their profit, up-level their life, and keep more money while doing it.
Before launching The Creative’s CFO, Dondrea worked in public accounting by day and ran her wedding invitations business Jenkins Rose by night. She is passionate about educating and empowering women entrepreneurs to confidently make financial decisions in their business.
She lives in Georgia with her husband and their two young children.
Grab your free “Believable Budget" Workbook” to help you know what it costs to run your business and pay yourself by heading to https://www.thecreativescfo.com/believable-budget.
