288 | Creating a brand that's infused with your purpose, values, and ethos with Kat Fletcher

About this episode

Let’s dive into the art of creating a brand that's not just about your logo and color palette, but rather an extension of yourself and your business.

Join me and my incredible guest, Kat Fletcher, as we explore the mindset shift of infusing your brand with purpose, values, and ethos.

Today’s conversation goes so much deeper than visuals alone. We talk about why having a brand you deeply connect with is so helpful not only in terms of success but also fulfillment.

If you’re ready to infuse your brand with your own unique magic, keep listening as we help you uncover your brand's heart and translate that essence into every aspect of your design and strategy.


Show notes

In this episode of the One Simple Shift Podcast, I chat with my amazing guest, Kat Fletcher (@craftedwildstudio) about how you can:

  • Craft a brand you AND your audience feel connected to—plus, how that’s the foundation for business success

  • Uncover your brand heart—including your purpose, mission, vision, values, story, and philosophies that build genuine connection with your perfect-fit clients

  • Learn from our brand and business journeys and hear how to translate YOUR essence into your brand strategically for bigger business results!


Sincere Sales

Learning how to sell in a way that aligned with my values changed the game for me.

I no longer felt like I was being too pushy or too salesy because I genuinely cared about the human being on the other side of the equation—which is what Sincere Sales™ is all about.

Not only that, but I started to convert far better, too.

It was SUCH a breakthrough for me that I’m on a mission to help as many people as possible to ditch the “ick” and land more clients because of it.

I invite you to join me for one of the free Sincere Sales™ coaching calls that I offer each week where we’ll get to the root of your biggest mindset block around sales, and shift it, so you can land clients with more ease than ever before.

Head over to the link below to grab one of the limited sessions I offer each week!


About Kat Fletcher

Kat Fletcher is a brand designer and strategist, working with women who want to grow a business that's ethical, sustainable and values-based. With a holistic approach, she helps her clients create a brand for their business that's beautiful, meaningful and infused with their essence. Her greater mission is to help people be more conscious in business, and inspire women to be fully self expressed in their life and work.

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289 | How to find what success looks like for you (and create it!) with Molly Asplin

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287 | Client Breakthroughs: The self-trust that led to tripling her rates with Marion Tan